Insights from over a decade's worth of experience, plus news from the team at Marcode.
Co-Founder, Marcode
A brand's trademark is one of its most important assets, but it is often infringed upon in Google searches.
September 23, 2024
Trademark Protections
Leaked discount codes can cause havoc with brands margins and tracking.
August 11, 2025
A Compehensive Guide to Link Cloaking
October 28, 2024
Affiliate Hijacking
Coupon Scams Explained
December 11, 2024
A Comprehensive Guide for Stopping Fraud
August 13, 2024
How to recognise it and protect your brand
Understanding Keyword Cannibalization
PPC
What is Brand Bidding in PPC Advertising?
Why does incrementally matter? And why is it more powerful than digital attribution?
PPCs